Ruisheng Auto's first all-scenario comfort-oriented large MPV, the Ruisheng M8, was officially launched recently.
It is reported that after enjoying early bird subsidies and national subsidies, the limited-time subsidized price of this car has dropped to 129,800 yuan. In addition, with 8 limited-time purchase benefits, the Ruisheng M8 aims to transform the "luxury and comfortable MPV" from a high-end exclusive to the general public.
In the MPV market, the polarization between "luxury exclusive" and "just a tool" has long existed. Gu Zhihong, Vice President of Beijing Automotive Manufacturing Co., Ltd., pointed out this market pain point at the press conference, which is why Ruisheng Auto chose to focus on the MPV field and is committed to "making MPVs benefit the people".
The Ruisheng M8 targets Chinese families and pragmatists who need ample space and high comfort but are price-sensitive.
The entire series offers three powertrain options: range-extended, pure electric, and CNG (gasoline fuel). The range-extended and pure electric versions each have two configurations, and both offer 7-seat and 9-seat layouts to cater to different energy preferences and regional market demands. The CLTC boasts a combined range of up to 1420km, equipped with a 46kWh 4C superchargeable battery, allowing for a 30%-80% charge in just 10 minutes.
With its 5317mm long body and 3200mm long wheelbase, the Ruisheng M8 achieves a massive 6180L of interior space. Behind this figure lies a redefinition of the core value of an MPV: the third row should not be a cramped, makeshift "stool." While comfortably accommodating seven 1.8-meter adults in the passenger cabin, the trunk can also accommodate 18 standard 20-inch suitcases.
The Ruisheng M8's core product proposition is "all three rows are business class," achieving a comprehensive leap forward in comfort features. It features ergonomically designed seats with 7 layers of material, and the first and second rows are equipped with ventilation, heating, and massage functions. The second-row zero-gravity seats support one-touch comfort.
The library-quiet cabin creates an extremely relaxing driving environment for passengers. The vehicle features 36 storage spaces and multiple convenient hooks, while 9 mobile phone charging ports alleviate charging anxiety when traveling with multiple passengers.
Intelligent features are no longer exclusive to high-end models; the Ruisheng M8 brings these technologies to a more affordable price range. It's equipped with a Qualcomm Snapdragon 8155 automotive-grade chip, powering a 14.6-inch central control screen. The iFlytek voice assistant supports multi-language and multi-voice region recognition, meeting the needs of different family members on trips. The Horizon Robotics L2-level assisted driving system makes driving easier and safer.
