After the Cannon Team won the first and second place in the T2 mass production group at the 2025 Dunhuang Endurance Race, on September 24, Wei Jianjun, Chairman of Great Wall Motors, fulfilled his promise on the track and appeared at the Baoding headquarters as driver No. 208 to hold a delivery ceremony for the first batch of V6 Cannon users.
On the same day, the racing-grade pickup truck V6 Cannon was officially launched on the market with an official suggested retail price of 229,800 yuan. At the same time, six major benefits including a 15,000 yuan replacement gift were introduced, which is in line with Wei Jianjun's product positioning of "making off-road no longer out of reach."
Wei Jianjun's approachable demeanor brought warmth to the delivery ceremony, and the key vehicle that forged a strong emotional connection between Wei Jianjun and the owner was the V6 Cannon, powered by a 3.0T V6 twin-turbocharged engine. As a "production car born from the racetrack," the V6 Cannon boasts a 2745mm wheelbase, making it a breeze for navigating small terrain. Weighing only 2285kg, its lightness makes off-roading easier. The 3.0T V6 twin-turbo engine delivers a maximum net power of 260kW and a peak torque of 500N·m. Paired with a 48V electric motor, it achieves a perfect balance of power and fuel efficiency.
From the tough appearance of the metal racing bar to the 12.3-inch central control screen with integrated off-road expert mode, the V6 Cannon also demonstrated the product philosophy of "mass production is modification" during the delivery process.
At the scene, Wei Jianjun presented the flag to representatives of the Artillery Alliance, signaling the departure of the V6 Artillery team for the Alxa Heroes Conference. This marks the completion of Great Wall Artillery's "R&D through Competition" philosophy, from competition-driven development to technology transfer and user delivery. The V6 Artillery will also leverage the excitement of competitions to build user loyalty. As Wei Jianjun said at the vehicle handover, "Experts are among the people, and our job is to provide a platform for these experts to showcase their talents."