In the Chinese auto market, SUVs are a niche product category with a wide audience and have been a popular choice on consumers' car purchase lists in recent years. As an evergreen in the SUV market, the Buick Envision Plus has repeatedly set new sales records thanks to its commitment to the "10% More" philosophy, continuous technological innovation, and product evolution. Recently, Buick announced the launch of the revamped 2026 Envision Plus, with a fixed price range of 169,900 to 199,900 yuan and multiple benefits, further lowering the barrier to entry for buyers.
The 2026 Envision Plus launched this time is centered on "intelligent renewal" and "comfort advancement". The entire series is equipped with the V5.0 car-machine system. Through intelligent upgrades in four dimensions, it provides users with an easy-to-use and fun "oil-electric intelligence" experience. At the same time, a new "Universe Purple" exclusive interior color has been added, and the standard front-row suction seat ventilation, rear window one-button lifting and lowering, driving recorder and other configurations have been upgraded, bringing users a "standard configuration is full configuration" high-quality travel enjoyment.
As a large five-seater SUV that exceeds its class, the 2026 Envision Plus not only has a body size that exceeds its class (length, width and height are 4822mm/1883mm/1695mm respectively, and a wheelbase of 2833mm), but also has many advantages such as cabin space that exceeds its class, comfort experience that exceeds its class, driving quality that exceeds its class, and safety performance that exceeds its class, bringing users a sense of quality and value that exceeds expectations.
When it comes to the current focus on intelligent driving, Buick is one of the leading joint venture brands in the "Hybrid-Electric Intelligence" initiative. By continuously iterating and upgrading its fuel-powered vehicles, Buick offers users an intelligent fuel-powered vehicle experience comparable to that of new energy vehicles. The Envision Plus, for example, offers a comprehensive and innovative intelligent experience, dispelling the perception that fuel-powered vehicles are backward in terms of intelligence. The 2026 Envision Plus launched this time focuses on "better understanding of users, more complete scenarios, and easier operation". It is standard equipped with a 30-inch integrated 6K curved screen, and the entire series has a brand new V5.0 car system, which brings four dimensions of intelligent improvement: a new in-car Gaode map is added to realize efficient data exchange between the car and the mobile phone; new scene modes such as immersion, haze protection, and sunshade are launched online, and an in-car atmosphere that adapts to the needs can be created with one click; the car system also introduces a new AI large model, which supports full-scene voice interaction. It not only "understands what is said and answers all questions", but also provides generative content services such as creation, encyclopedia, and car consultants. The recognition rate of the upgraded voice engine has been greatly improved, and it can accurately respond to refined operation commands such as "turn on the reading light". At the same time, it can also achieve "one-click preparation of the car" through the iBuick APP, set the air-conditioning temperature and seat position in advance, so that users can enjoy a comfortable state as soon as they get in the car. It is reported that not only the 2026 Envision Plus series will be equipped with the V5.0 system as standard, but existing owners of the Envision Plus equipped with a 30-inch integrated 6K curved screen can also upgrade their cars to the V5.0 car system in the fourth quarter of this year, realizing "new and old users sharing the intelligent advancement"; in the future, Buick will also continue to iterate over-the-air to ensure that the "10% more" intelligent experience is always available.
The 2026 Envision Plus also features a new "Universe Purple" interior color scheme, showcasing its refined style and elegance. In terms of comfort, the new car now comes standard with front-row suction-type seat ventilation, which quickly absorbs heat and moisture from the seat surface, keeping you cool and comfortable even after extended sitting. It also comes standard with a dashcam and one-touch up/down front and rear windows, highly requested features. Interior details have also been enhanced, with new chrome trim for the physical buttons, optimized door trim materials, and perforated leather coverings for the door side panels, enhancing the comfort experience by "10% more" from both the tactile and visual perspectives. Furthermore, the new car boasts the only standard front-row double-layer acoustic laminated glass and ANC active noise cancellation technology in its class, creating a quiet and spacious interior comparable to that of a luxury car.
In terms of power and handling, the 2026 Envision Plus comes standard with a 2.0T variable-cylinder turbocharged engine (maximum power of 174kW and peak torque of 350Nm) and a 9-speed intelligent transmission. This efficient powertrain combines powerful power, smooth delivery, and fuel efficiency. The chassis utilizes a large, fully framed subframe with hydraulic bushings, ensuring a comfortable ride with solid materials.
Beyond its visible leapfrogging product strength, the 2026 Envision Plus also surpasses its competitors in terms of quality. Backed by SAIC-GM's robust system capabilities and manufactured at the renowned Dongyue Plant, known for its "Platinum Factory," the vehicle's exquisite craftsmanship and stringent standards ensure that every Envision Plus leaves the factory boasts exceptional quality and reliability.
The Envision Plus demonstrates that, while building upon technological innovation and product evolution, it must also be guided by market demand and truly deliver a sense of high value to users. This is the only way to unleash strong market vitality. Market performance is a powerful testament to this. Data shows that from January to August 2025, cumulative sales of the Envision family exceeded 100,000 units, with the Envision Plus averaging over 10,000 units sold per month. Deliveries in August reached 10,682 units, a significant year-on-year increase of 304.2%, firmly placing it at the top of the sales charts for fuel-powered SUVs in the 150,000-200,000 yuan price range. At a time when new energy vehicles are the dominant force in the auto market, the Envision Plus's impressive sales performance as a fuel-powered SUV is all the more remarkable.
Written at the end
Eleven years after its launch, the Envision series' continued strong sales are a testament to Buick's commitment to its "10% More" manufacturing philosophy and a powerful reflection of its "Hybrid-Electric Co-development" strategy. Even amidst the tumultuous price wars, the Envision Plus has remained committed to user value, continuously improving both its product and value proposition, earning recognition in both market sales and user reputation, and demonstrating the validity of its long-term approach. The 2026 Envision Plus continues this "10% More" product development philosophy, focusing on core features like intelligence, comfort, and luxury to achieve comprehensive product enhancements, elevating the value of fuel-powered vehicles and providing a practical and reliable choice for fuel-powered SUV enthusiasts.
