On May 31, the new smart #1 classic model was officially launched at the Guangdong-Hong Kong-Macao Auto Show, with a suggested retail price of RMB 154,900 to RMB 199,900. The new car has brought more than 100 new upgrades, once again defining the value benchmark of the "classic new luxury small car".
At the same time, smart teamed up with the century-old classic IP Disney to create an immersive theme booth with "Surprisingly Smart", and the first smart × Disney limited-time theme store was also launched simultaneously.
At the auto show, Zhong Ye, a color and texture designer from the Mercedes-Benz design team, shared the design and polishing process of the new car. Based on the success of smart elf #1, all the classic smart design elements loved by friends around the world are retained, and more new luxury technology configurations expected by users are added, so that old car owners will feel at first sight and new car owners will fall in love with it at first sight.
The smart #1 classic new model offers 9 body colors, 5 interior styles, and 3 roof colors, which can achieve 40 color combinations, allowing each owner to fully display their unique personality. The 19-inch wind-powered low-drag wheels and the D-pillar shining star luminous logo make the smart style appearance unforgettable. The body size of the new car is 4270x1822x1636mm, the wheelbase is 2750mm, and the room rate is as high as 84%, creating a super-large and versatile space of "A outside and C inside", 21 storage spaces and a 15L front trunk, which can accommodate a lot of inspiration. The new car is also equipped with the "Mercedes-Benz S-Class" 256-color dual-zone intelligent atmosphere lights and Sennheiser classic sound system, and the quality details are renewed and upgraded.
In addition to the classic design, the new car also brings a more exciting driving experience, with a 0-100 km acceleration of 5.1 seconds, a CLTC pure electric range of 570 kilometers, an Antispin dynamic adaptive torque system, and a full-scene stable body posture. In response to the parking assistance function that users have highly requested, the new car has upgraded the camera to 3 million pixels, increased the ultrasonic radar detection distance by 82%, and increased the parking accuracy by 80%, solving the daily parking problem of close friends.
In terms of safety, which has attracted much attention from users, the new smart #1 classic model has added a sentinel mode based on the China-Europe dual five-star safety certification standards, making the vehicle "safe both in motion and in stillness."
Through this facelift, the new car pays tribute to and inherits the classics, and also renews the value of the classic small car. At the same time, by integrating the auto show with IP cooperation, the smart brand has created a larger-scale brand "carnival", using inspiration to practice the "open your mind" proposition, inspiring users' love with novel experiences, and jointly "imagining" a new way of travel and life.