At the 2025 Autumn New Product Global Launch Conference held in Chongqing recently, Deep Blue Auto launched five new products in a global linkage mode between the main venue in Chongqing and the Munich Motor Show in Germany, demonstrating strong brand potential.
Among them, the new Deep Blue S07 has started pre-sale with a pre-sale guide price of 156,900-173,900 yuan. It is ready to bring the best quality-price ratio product experience in the 150,000-level mid-size SUV by relying on the four core value breakthroughs of "most stunning, smartest, most economical and strongest, and most comfortable".
The "family-sized six-seater smart flagship SUV" Deep Blue S09 ultra-long range supercharged version is officially on the market. The rear-wheel drive Ultra+ ultra-long range version is priced at 279,900 yuan, and the four-wheel drive Ultra+ ultra-long range high-end version is priced at 309,900 yuan. The new car is centered on "the evolution of Deep Blue super-range extension on the left hand and the upgrade of Huawei Gankun intelligence on the right hand". With the support of innovative technologies such as 310km ultra-long pure electric range, 5C supercharging, and the first Huawei Gankun ADS 4, it redefines the value benchmark of the 300,000 yuan large six-seater family car.
The Deep Blue L06, which made its global debut, is positioned as a "long-range magnetorheological laser intelligent coupe". It is the first in China to be equipped with the same magnetorheological suspension system as the Ferrari 296 GTB. It is also the first in the world to be equipped with a 3nm automotive-grade cockpit chip using the same process as the Apple A18 chip, and is equipped with a one-stage end-to-end driving assistance algorithm based on the same principle as Tesla, providing the best new choice for young users who pursue ultimate driving control, top intelligence and trendy appearance.
In addition, the DEPPAL S05 made its European debut during the 2025 Munich Motor Show.
In September, DEEPAL S05, DEEPAL S07 and Deepal G318 will be launched in multiple countries within 30 days, further expanding Deepal Auto's global layout.
It is reported that DeepBlue Auto has completed market coverage in more than 70 countries and regions in just one and a half years, and will cover 150 countries and regions around the world in the future, running at the speed of China in promoting globalization.
Furthermore, DeepBlue Auto has developed the world's most efficient all-in-one electric drive system in its class—the Force Super Electric Drive, Force Intelligent Range Extender, and DEEPAL OS 4.0—to continuously provide a better user experience. Regarding its ecosystem, DeepBlue Auto has partnered with a leading IGBT manufacturer to develop next-generation advanced power semiconductor chips. Furthermore, the Nanjing DeepBlue Digital Intelligence Factory is about to open. These initiatives demonstrate DeepBlue Auto's long-term vision and innovative approach to fulfilling its mission as a new central enterprise.
