With the increasing prevalence of multi-child families and the continued escalation of demand for high-end business travel, the Chinese MPV market is undergoing a profound and steady transformation. MPVs are evolving from simple functional tools into mobile spaces that enable quality living and efficient work.
Driven by the strong consumption upgrade, this sub-sector has maintained an average annual growth rate of more than 20% in the past three years, becoming a battleground for major automakers' strategic layout.
At this critical juncture in the reshaping of the market landscape, GAC Trumpchi reached two milestones on July 29th: cumulative production of the M8 family exceeded 450,000 units, and total production of the Trumpchi MPV family surpassed 800,000 units, setting a new record for a local brand. Simultaneously, the "Xiangwang M8 Hongmeng Cockpit Edition" was launched, with a suggested retail price of 329,900 yuan, which can be reduced to 299,900 yuan after replacement subsidies. This new model, along with the Xiangwang M8 Qiankun series, forms a "dual flagship" lineup. Deeply integrated into the intelligent ecosystem, it precisely responds to users' desire for diversified, scenario-based smart mobility. This marks GAC Trumpchi's evolution from "China's MPV Expert" to "China's Intelligent MPV Expert."
Looking back at the starting point of this achievement, it is precisely Trumpchi’s profound understanding and continuous efforts in the Chinese MPV market.
Icebreaking Road
The Trumpchi MPV family's journey to 800,000 units is closely intertwined with the progress of China's auto industry towards independent development and premiumization. From the December 2017 launch of the Trumpchi GM8 (later renamed the M8) to the 800,000-unit cumulative production target for the Trumpchi MPV in July 2025, this demonstrates the ability of local brands to break through the price ceiling long held by foreign brands. It also charts a sustainable and resilient path to premiumization, providing a "Trumpchi model" for the Chinese auto industry.
The key breakthrough points on this ice-breaking road are clearly visible.
In December 2017, the first-generation Trumpchi GM8 launched with a groundbreaking performance, aggressively entering the high-end MPV market, long dominated by foreign brands like the GL8 and Alphard. With features like standard power sliding doors and first-class airline-grade seats, it dispelled the market's perception that domestically produced models lacked a premium feel.
The market responded to this sincerity with genuine feedback. In April 2022, monthly sales of the Trumpchi M8 exceeded 8,000 units, surpassing the GL8 for the first time to claim the top spot in its segment and reshaping the market landscape. Public data shows that by 2024, Trumpchi's MPV market share had climbed to approximately 15.5%. Behind this figure lies the systematic breakthrough achieved by Chinese brands in the high-end passenger car sector, from a difficult breakthrough to a firm foothold, and then to leading innovation.
The continuous iteration of Trumpchi MPV has always kept pace with the times and changes in social needs, demonstrating keen insight and rapid response capabilities.
In 2021, Trumpchi launched the M8 Lingxiu series Premium Welfare Edition and Master Four-Seater Edition. The former provides people with mobility difficulties with a barrier-free travel solution with innovative detachable electric welfare seats, while the latter creates an extremely private mobile business space through privacy glass, demonstrating the brand's warmth and precise grasp of segmented needs.
In the face of the new energy wave and users' range anxiety, the M8 Master Super Hybrid Edition launched in 2024, equipped with a super hybrid system, achieved an ultra-low fuel consumption of 4.3L/100km and an outstanding range of 1,517 kilometers on a tank of fuel in media tests, effectively solving the mileage anxiety of MPV users.
The launch of the GAC Trumpchi M8 Qiankun series and the GAC Trumpchi M8 Hongmeng Cockpit Edition in 2025 marks the official entry of Trumpchi MPVs into a new era of intelligent scene-defining. This clear product evolution trajectory epitomizes the Chinese automotive industry's journey from technology introduction and absorption to independent innovation and value creation.
Building a multi-scenario ecosystem
Behind the 800,000 units is not a simple accumulation of numbers, but Trumpchi's almost extreme refined operations and forward-looking layout to meet user needs.
Trumpchi's strategic goal in building the "most comprehensive MPV matrix" is to create a three-dimensional system that covers all energy types, offers a seamless price range, and precisely adapts to specific scenarios. Like a finely woven network, this system aims to systematically address consumers' complex concerns regarding functional needs, cost, and emotional experience, thereby establishing a differentiated competitive advantage that is difficult to replicate.
Trumpchi demonstrates foresight and inclusiveness in its powertrain technology portfolio. Its MPV family encompasses traditional fuel, HEV hybrid, and plug-in hybrid, fully covering all mainstream energy options. This layout eliminates user concerns when choosing a fuel source. Whether users prefer the proven reliability of fuel, the economic efficiency of hybrids, or the environmental friendliness and quietness of plug-in hybrids, they can find their ideal choice within the Trumpchi family.
More deeply, Trumpchi has also thoroughly researched its adaptation to diverse user scenarios. Through precise product positioning and configuration combinations, Trumpchi ensures that each model finds its true value proposition. For example, the M6 Pro/M6 MAX, priced between 100,000 and 150,000 yuan, has become a practical choice for many families buying their first MPV thanks to its high cost-effectiveness and practicality, addressing the fundamental need for affordability.
The new generation M8 Master series is positioned in the price range below 250,000 yuan, achieving leapfrog performance in luxury, comfort and intelligent configuration, meeting the "super value" expectations of family upgrades or business receptions for small and medium-sized enterprises.
The 300,000-level M8 Grandmaster series defines a new standard for Chinese luxury MPVs with its "Chinese Awakening Lion" front face, "Cloud Mountain Pearl Water" interior and other oriental aesthetic designs, as well as materials, craftsmanship and configurations comparable to million-level luxury cars, becoming a mobile reception room for political and business elites to demonstrate their taste.
Trumpchi New Energy E8 has an insight into the needs of family users. It is smarter than traditional MPVs, larger than sedans, and more comfortable than SUVs. It is the best choice for families within 250,000 yuan.
As the new energy flagship, the Xiangwang M8 Qiankun series and the Xiangwang M8 Hongmeng cockpit version have become the preferred new energy luxury for users who pursue cutting-edge technological experience and top-level enjoyment with their leading intelligent electric technology and ultimate comfort.
This refined product matrix allows consumers to find the most suitable model within the Trumpchi family, whether for daily commuting, family weekend outings, business entertaining, or personal enjoyment. When users naturally associate a Trumpchi model with a specific life scenario, it signifies that Trumpchi has successfully transformed from a single product supplier to a comprehensive mobility solutions provider.
Smart manufacturing and collaborative forging of "Chinese giants"
The competitiveness demonstrated by its vast and sophisticated product portfolio is rooted in GAC Trumpchi's deep respect for the essence of manufacturing and its innovative approach to open and collaborative supply chains. While maintaining unwavering commitment to fundamental quality control, GAC Trumpchi's manufacturing system also pioneers the integration of leading resources from companies like Huawei and CATL, creating a triangular support system encompassing precision manufacturing, intelligent technology, and energy security, setting a new benchmark for value among Chinese premium vehicles.
In terms of "hard work", relying on 20 years of technological accumulation, GAC Trumpchi has invested more than 50 billion yuan in R&D funds, gathered nearly 5,000 R&D backbones, and coordinated with thousands of expert teams from GAC Research Institute to create a full-link core manufacturing system covering the four major processes of stamping, welding, painting, and assembly. At the same time, it has achieved independent production of the three core components of engines, motors, and batteries, becoming one of the few domestic automobile brands with full-stack self-research and production capabilities.
In the "Trumpchi Aspires to 919 Aviation Quality Smart Factory" created by GAC Trumpchi, the three numbers "919" condense the three levels of connotation of Trumpchi: 9 industry-leading intelligent manufacturing technologies, 1 world-class GAC lean intelligent production method and 9 professional and precise process standards.
To uphold its commitment to "aviation-grade quality," GAC Trumpchi has established an industry-leading "Five Highs, One Mountain, One Dust" environmental durability verification system. This system includes 12 verification modules and over 2,500 rigorous tests, covering all regions and climate scenarios, from -40°C extreme cold to 50°C extreme heat, and from altitudes of 5,000 meters above sea level to the Taklamakan Desert.
From simulation verification in the early stages of design, to precise control in the production process, to continuous tracking of the user's usage cycle, each link is subject to high requirements that exceed industry standards to ensure quality and reliability throughout the product life cycle.
It is this kind of high-standard control throughout the entire cycle, from technical breakthroughs to intelligent manufacturing, from quality management systems to extreme environment testing, that has created GAC Trumpchi's "aviation-grade quality" that can stand the test of time and established a differentiated value benchmark in the fierce market competition.
These solid fundamentals have earned Trumpchi MPVs top rankings in JD Power's Initial Quality Study for many consecutive years. Furthermore, according to the China Automobile Dealers Association's "China Automotive Retained Value Report," the Trumpchi M8 topped the list for Chinese brand MPVs in terms of retained value in 2021, 2022, 2023, 2024, and the first half of 2025.
Breakthroughs in technological integration are also worth noting. Through cooperation with Huawei and CATL, it has achieved a synergistic effect of "1+1+1>3".
Trumpchi has collaborated closely with Huawei Gankun to create an assisted driving system for all scenarios, helping a large number of users successfully avoid potential collision risks and upgrading safety from passive defense to active protection.
In terms of energy security, Trumpchi has chosen to deeply integrate with CATL, a global leader in power batteries. The Xiaoyao hybrid 3C battery, first used in the Xiangwang M8 Qiankun series, has undergone rigorous testing far exceeding national standards: water immersion safety tests exceeded national standards by 96 times, mechanical shock tests exceeded national standards by 2.8 times, and it successfully challenged -40°C extreme cold start conditions. It also achieved zero fires in the most stringent thermal runaway test.
CATL's manufacturing capabilities ensure that the failure rate of single-cell batteries is controlled at one part per billion (PPB), far exceeding the industry's standard of one part per million (PPM). Furthermore, the AI-powered battery safety manager provides real-time monitoring 10 times per second and 24-hour cloud-based protection.
This collaborative model, where OEMs lead core product definition and system integration, and deeply integrate the core capabilities of leading intelligent partners and energy technology giants, breaks the boundaries of traditional supply chains. It efficiently aggregates China's global leadership in precision manufacturing, ICT technology, and batteries into powerful product definition and market competitiveness, marking the entry of the Chinese automotive industry into the "big manufacturer era" of "ecological win-win."
From functional carrier to life extension
The comprehensive evolution of manufacturing systems and the coordinated development of the industrial chain ultimately translates into an enhanced user experience in products. For example, the recently released Trumpchi Xiangwang M8 Hongmeng Cockpit Edition, through the deep integration of Huawei's Hongmeng ecosystem and Trumpchi's ultimate pursuit of comfort and safety, elevates the MPV from a traditional means of transportation into a "third space" that seamlessly connects with users' daily lives and intelligently responds.
The core engine of the intelligent interactive experience is the HarmonySpace, which is based on the Harmony OS operating system. It adopts an intuitive UI with zero-level design, response speed and aesthetic experience comparable to flagship mobile phones, supports continuous conversations in multiple dialects and millisecond-level voice interaction that can be seen and spoken, innovative air gesture control and highly personalized settings brought by FACE ID intelligent identity recognition.
For the convenience of the third row, which is crucial for family users, the M8 Hongmeng Cockpit Edition specially provides an aisle version of five-star SPA double zero-gravity seats. While keeping the central aisle unobstructed, it still provides ultimate comfort functions such as high-grade leather materials, ventilation, heating and massage, achieving both "zero-gravity comfort" and "aisle freedom".
In zero-gravity, the user's seat cushion and leg rest rise, and the backrest reclines, aligning the calves with the torso, distributing body pressure, reducing cardiac stress, and achieving balanced support. Furthermore, the seat features 12-way power adjustment and a memory function. A 16-point massage function, combined with ventilation and heating, ensures a relaxing journey.
It is worth mentioning that in the first-class version of the M8 Ultra's five-star SPA double zero-gravity seats, it has 16-way electric adjustment and 24-point massage, and is equipped with a graphene thermal therapy neck pillow, directly turning the cabin into a "mobile SPA salon."
The Trumpchi Xiangwang M8 Qiankun series further explores the potential of intelligent mobility. The Huawei Qiankun ADS 3.3 system plays a key role in this process. It is dedicated to providing a parking-to-parking assisted driving experience, covering all key aspects of a user's travel.
The all-directional collision avoidance system (CAS) covers front (AEB), lateral (LOCP), and rear (RAEB) risks, and is designed to help users avoid collisions in various conditions. It emphasizes all-weather adaptability. For example, its surface-adaptive AEB technology is designed to provide smoother braking intervention on low-grip surfaces such as rain and snow.
In addition, the system supports parking assistance for narrow spaces, aiming to solve the parking challenges of large MPVs. Huawei Gankun ADS is a system that gets smarter with use, and its performance in complex scenarios can be continuously improved through over-the-air (OTA) updates.
Safety, the cornerstone of luxury, has been redefined in the M8 Qiankun series. In addition to conventional airbags, the innovative MPV rear window airbags are added, combined with 3.2-meter side curtain airbags to form a 360-degree wraparound airbag matrix, providing collision protection for all occupants.
Its body structure adopts an "eight vertical and nineteen horizontal" ultra-high-strength steel design, with high-strength steel accounting for as much as 85.6%. CBS composite materials are used in the A-pillar for the first time, and the front and rear anti-collision beams are made of top-level aviation aluminum alloy, meeting the stringent C-NCAP five-star and C-IASI full-excellent dual safety standards.
It's easy to see that Trumpchi is integrating intelligent technology into the user experience and sparing no effort in safety. While many traditional luxury brands are still focused on marginal improvements in mechanical performance, Trumpchi is using this approach to bring more imagination to mobility amidst the current homogenization of the automotive industry.
at last
Looking back from the new starting point of 800,000 units, the growth history of Trumpchi MPV is, to some extent, a condensed chapter of China's automobile industry breaking through the high-end barriers.
From the pioneering M8 that ended the foreign monopoly with "Chinese-style luxury" to the M8 Gankun defining a new standard for smart MPVs as a major Chinese manufacturer; from the breakthrough of a single star product to a family-wide layout covering the entire price range of 100,000 to 400,000 yuan, spanning fuel, hybrid, and plug-in hybrid models; from early technology import and learning to in-house research and development, integrating high-quality resources such as Huawei Gankun and CATL to build a new ecosystem of industrial collaboration, every step Trumpchi has taken in building its MPV family demonstrates the evolutionary capabilities, innovative vitality, and strategic determination of China's manufacturing system.
Today, people embark on heartwarming journeys in Trumpchi MPVs, enjoy the comfort and elegance of zero-gravity seats, efficiently complete work in mobile living rooms, and regain the dignity of travel in welfare vehicles... These real changes occurring in daily life are far more powerful than any sales figures or market share charts. They silently yet powerfully demonstrate a fact: the path of Chinese auto brands towards premiumization has successfully transcended early visionary concepts and innovative concepts and is now firmly entering the realities of everyday life with unprecedented maturity and confidence.
