It’s the time for mid-term results to be announced again. Under the “smoke of gunpowder”, many car companies have released their half-year report cards. How have they achieved their annual goals?
Sales volume of some domestic auto companies in the first half of the year and the completion of annual targets (Note: the above data statistics are as of 9:00 am on July 3) Data source: Public release by companies Tabulation: Zhang Yahui
China FAW
2025 target: 3.45 million vehicles
Sales volume in the first half of the year: 1.571 million units
Target completion rate: 45.54%
Comments: Sales in the first half of the year increased by 6.1% year-on-year. Sales of self-owned brands and self-owned new energy vehicles exceeded 449,800 and 145,000 respectively, up 8.5% and 95.5% year-on-year respectively, with significant growth rates. Among them, the cumulative sales of the Hongqi brand exceeded 225,000 vehicles, up 11.8% year-on-year; the half-year sales of the Pentium brand hit a record high of 87,517 vehicles, up 43% year-on-year. In particular, the new energy transformation has accelerated, with new energy vehicles increasing nearly 3 times year-on-year to 72,552 vehicles, and both sales and year-on-year growth rates hit record highs. If FAW can maintain this momentum, it is expected to achieve its full-year target.
Changan Automobile
2025 target: 3 million vehicles
Sales volume in the first half of the year: 1.355 million units
Target completion rate: 45.17%
Comments: With the support of new energy vehicle brands such as Avita, Changan Qiyuan, and Deep Blue Auto, Changan's sales in the first half of the year hit a new high in the past eight years, a year-on-year increase of 6.8%. Among them, new energy sales reached 450,000 units, a year-on-year increase of 48.8%. Overseas sales exceeded 300,000 units, a year-on-year increase of 49%, and the 1 million overseas sales target at the beginning of the year was achieved by about 30%. After the organizational structure adjustment, Changan has a clearer direction and is ready to fight in the second half of the year.
SAIC Motor
2025 target: 4.5 million vehicles
Sales volume in the first half of the year: 2.053 million units
Target completion rate: 45.62%
Comment: SAIC Motor achieved a "sixth consecutive increase" in monthly sales year-on-year, and its cumulative sales in the first half of the year increased by 12.4% year-on-year. The "three pillars" of independent brands, new energy and overseas markets all achieved year-on-year growth. Among them, the cumulative sales of independent brands in the first half of the year reached 1.304 million units, a year-on-year increase of 21.2%, accounting for 63.5% of the company's sales; the sales of new energy vehicles reached 646,000 units, a significant year-on-year increase of 40.2%, and the terminal market performance continued to improve; overseas sales reached 494,000 units, a year-on-year increase of 1.3%, among which SAIC MG overcame the adverse effects of anti-subsidy duties and delivered more than 150,000 units in the European market, achieving double-digit growth.
BAIC Group
2025 target: 2.43 million vehicles
Sales volume in the first half of the year: 817,000 units
Target completion rate: 33.62%
Comments: BAIC Group's sales in the first half of the year increased by 6% year-on-year, among which the growth rates of independent brands and overseas markets were obvious, increasing by 24% and 20% to 466,000 and 140,000 respectively, and the sales of joint venture brands exceeded 351,000. Among them, the cumulative sales of Polar Fox in the first half of the year were 55,503, a year-on-year increase of 211.06%, which has completed nearly 70% of last year's total. BAIC held a "Three-Year Leap Action" work meeting at the beginning of the year to lay the tone, and to achieve the group's annual goals, BAIC's three major sectors still need to work hard.
BYD
2025 target: 5.5 million vehicles
Sales volume in the first half of the year: 2.146 million units
Target completion rate: 39.02%
Comment: According to reports, BYD's total sales target for 2025 is 5.5 million vehicles, of which more than 800,000 will be sold in overseas markets. Today, sales in the first half of the year increased by 33% year-on-year, reflecting BYD's strong strength. Among them, the cumulative overseas sales of passenger cars and pickup trucks in the first half of the year reached 470,100 units, and the target completion rate exceeded 50% for the first time, which will provide strong support for BYD's goal of 5.5 million vehicles.
Geely Automobile
2025 target: from 2.71 million to 3 million vehicles
Sales volume in the first half of the year: 1.409 million units
Target completion rate: 46.97%
Comments: Geely's sales in the first half of the year increased by 47% year-on-year, and its performance is very impressive. Among them, the cumulative sales of new energy vehicles reached 725,000 units, accounting for 48.33% of the annual target of 1.5 million new energy vehicles, and has become an important growth engine for Geely. With strong momentum, Geely raised its annual target to 3 million units in its Hong Kong stock announcement on the evening of July 1, reflecting full confidence.
Chery Group
2025 target: Growth will exceed the industry by 10-20 percentage points
Sales volume in the first half of the year: 1.26 million
Target completion: Unknown
Comments: Chery's sales in the first half of the year increased by 14.5% year-on-year; and at the fastest speed in history, sales exceeded one million in 5 months, demonstrating the "Chery acceleration". Chery achieved multiple successes in the first half of the year, exporting 550,000 vehicles, ranking first in exports among Chinese automakers. The "oil-electric synergy" and intelligent strategies continue to build advantages, with sales of new energy vehicles approaching 360,000 units, a year-on-year increase of 98.6%, nearly doubling.
Great Wall Motors
2025 target: Unknown
Sales volume in the first half of the year: 570,000 units
Target completion: Unknown
Comment: From January to June 2025, Great Wall Motors sold 569,789 new vehicles, a year-on-year increase of 1.81%. Overall, Great Wall Motors has achieved significant growth in new energy and overseas market expansion in the first half of the year. On July 1, Great Wall Motors celebrated its 35th anniversary. Wei Jianjun, chairman of Great Wall Motors, revealed in a celebratory video that Great Wall Motors will hold a number of events in July to showcase its technology route, market route, company development route and strategy for the next five years. Great Wall Motors' new platform will also be officially released.
ideal
2025 target: 700,000 or 640,000
Sales volume in the first half of the year: 204,000 units
Target completion: 29.13% or 31.87%
Comments: In May, some media reported that Ideal Auto adjusted its annual sales target from the initial 700,000 to 640,000. Other media reported that Ideal Auto declined to comment on this. Ideal Auto was relatively conservative in the first half of the year. While developing the next generation of VLA large models, it shifted its focus to overseas. At the beginning of the year, Ideal Auto made going overseas its core strategy for 2025 and established an independent overseas market development department and R&D center. In the second half of the year, high-voltage pure electric products will accelerate, and i8 and i6 will be launched one after another as planned. We look forward to Ideal Auto creating another miracle.
NIO
2025 target: 444,000 units
Sales volume in the first half of the year: 114,000 units
Target completion rate: 25.71%
Comment: NIO delivered 114,150 new cars in the first half of the year, a year-on-year increase of 30.6%. After launching the multi-brand strategy, NIO, Ledao and Firefly formed a synergy, delivering 72,056 new cars in the second quarter of 2025, a month-on-month increase of 71.2%, becoming the second best quarter in NIO's history. The installation of self-developed chips, the upgrade of the energy replenishment network and the expansion of the product matrix are expected to drive NIO to better delivery results.
Xiaopeng
2025 target: 400,000 vehicles
Sales volume in the first half of the year: 197,000 units
Target completion rate: 49.30%
Comments: With nearly half of the goal completed, Xpeng Motors is making steady progress. Focusing on smart cars, Xpeng P7+, G6 and other products have captured a large number of users with their AI smart attributes. In July, Xpeng will launch its first L3-level AI car, the Xpeng G7, which is expected to bring a significant increase in sales.
Zero Run
2025 target: 500,000 vehicles
Sales volume in the first half of the year: 222,000 units
Target completion rate: 44.33%
Comments: Leapmotor has won the sales champion of new forces for four consecutive months. As expected, Leapmotor topped the sales list of new forces in the first half of the year. This year, Leapmotor has been strong, building a new car matrix and global layout with the strategy of "high cost performance + technology inclusiveness", occupying the minds of 100,000 to 200,000 new energy SUV users, and it is foreseeable that it will not be difficult to achieve the annual target.
Millet
2025 target: 350,000 vehicles
Sales volume in the first half of the year: over 150,000 units
Target completion rate: 42.86%+
Comment: With the two models SU7 and SU7 Ultra, Xiaomi Auto has surpassed the competition from the latecomers, delivering more than 150,000 vehicles in the first half of the year, becoming a rival that many automakers cannot ignore. As early as March 18, Lei Jun, chairman of Xiaomi Group, announced that the annual delivery target of Xiaomi Auto would be increased from 300,000 to 350,000. YU7, which was released on June 26, was a hot seller, with orders exceeding 200,000 in 3 minutes. In a state of supply exceeding demand, it is not difficult for Xiaomi to achieve its annual target, and it can even be foreseen that next year's target will only depend on its production capacity.
Zeekr Technology
2025 target: 710,000 vehicles
Sales volume in the first half of the year: 245,000 units
Target completion rate: 34.51%
Comment: After the merger of Zeekr and Lynk & Co, Zeekr Technology Group CEO An Conghui proposed an annual sales target of 710,000 vehicles. In the first half of the year, Zeekr Technology's cumulative sales were 244,877 vehicles, a year-on-year increase of 14.5%, of which Zeekr's cumulative sales in the first half of the year were 91,000 vehicles and Lynk & Co's cumulative sales were 154,000 vehicles. In the second half of the year, with the Zeekr 9X technology conference held, new technologies such as "Haohan Super Electric Hybrid" and related new car plans released, sales still have a lot of room for growth.
Lantu
2025 target: 200,000 vehicles
Sales volume in the first half of the year: 56,000 units
Target completion rate: 28.06%
Comment: In the first half of the year, the sales of Lantu Automobile increased by 85% year-on-year, and the main sales still came from the flagship product "Lantu Dreamer". However, the Lantu FREE+, which was pre-sold in June and will be officially launched in July, has shown its strong strength and may become the next hot product of Lantu, driving the overall sales higher.
The risk is known only when the chess is in the middle, and the final move must be complete. 2025 is already halfway over, and it is not difficult to find from the mid-term answers submitted by car companies that the average completion rate of about 37% means that most car companies will inevitably face more severe challenges in the second half of the year. However, Chinese car companies are best at building resilience and creating miracles under pressure. In this warm summer, the automotive industry is ready to launch an offensive in the second half of the year!
(The original title is "15 car companies' KPI completion results are released: Who is stable and who is panicking?")