As an automotive maintenance service brand under ExxonMobil, on May 13, Mobil 1 Car Maintenance officially announced that Fan Zhiyi will serve as the brand experience officer, officially launching the "Professional Fan, Worry-free Choice" five-year anniversary series of activities.
It is reported that on the fifth anniversary of the brand's renewal, Mobil 1 Car Care and its selected stores nationwide signed and issued the "Service Declaration of Worry-free Good Stores", making three major commitments to consumers: "transparent pricing", "sincere communication" and "professional service", defining the industry service benchmark. "In the past five years, we have served millions of car owners. The release of the service declaration is not only our firm commitment to consumers, but also represents our determination to continuously upgrade the service experience and lead the industry's service standards." Wei Minjing, executive vice president and general manager of consumer business of Mobil 1 Car Care, said.
In addition, based on extensive user research, Mobil 1 Car Maintenance has simultaneously renewed the "Enjoy Small Maintenance" exclusive benefit and launched the "Ice Power+" cooling system maintenance package to help users worry-free car maintenance and travel with peace of mind during the summer travel season that has already arrived.
As a well-known figure in Chinese football, Fan Zhiyi's serious spirit in the professional arena is deeply in line with the brand proposition of Mobil 1 Car Care. Through three worry-free service commitments, two new service projects and user rights upgraded across the entire platform, Mobil 1 Car Care transforms its professional strength into a worry-free experience that consumers can actually feel. In the future, the brand will continue to drive service upgrades with professionalism and strive to create a quality benchmark for automotive aftermarket services.
